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Media Planning & Buying – Direct Response TV


Direct Response TVDo you have a product to sell, or perhaps a brand that needs more recognition? We’ve got a proven track record of reliable Direct Response Television (DRTV) advertising campaigns designed to move your product, sell your brand and increase sales.

As one of the nation’s largest DRTV buyers, we leave no stone unturned in our quest to maximize impact and return for our clients. We utilize all available TV media outlets, including broadcast, cable, network, satellite, while offering a wide array of targeting and campaign structures:

• Direct Response Television Short Form and Long Form
• Hispanic Marketing
• Per Inquiries

DRTV has proven to be a viable channel for generating leads against consumer and business targets, while enhancing product awareness.

Specifically, DRTV will:
• Allow prospects to self-identify
• Reach prospects that may not be exposed to other media
• Expand your current reach and / or complement other media

Broaden your reach and boost returns with Razor & Tie’s DRTV expertise!